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Pharmaceuticals

The pressure is on. Consolidation, pricing, R&D, ROI, regulators, insurors, patient advocacy, self medication, globalization, the Internet – the industry is going through a time of rapid and dramatic change. BDF can help.

Our experience covers all facets of the pharmaceutical industry, from strategic planning, R&D and technology assessment to finance, management and marketing. We have worked with all of the leading companies and many of the up and comers. We have helped companies streamline bureaucracies, develop novel pricing strategies, plot entries to new markets and much more.

Our RAM Process (Research Asset Maximization), for example, has become the industry standard for uncovering sub-optimized research assets and developing strategies to realize their full value.

Needs-Based Directed Marketing creates and evaluates marketing strategies from view point of the people who influence purchasing – everyone from doctors and patients to insurance companies, pharmacists and regulators.

Just-in-Time Decision Making is a process for portfolio planning that helps quantify the value of incremental information by linking additional information to risk reduction.

Well known for its deep understanding of the industry and creative approach to problem solving, BDF is well prepared to help pharmaceutical companies meet the many challenges they face.

Case study: Creating a culture of innovation

Case study: Turning lose-lose into win-win

 

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